Oetker Collection, celebrated worldwide for its unique Masterpiece Hotels, is proud to announce the opening of a new property in the tony French Riviera village of Saint Tropez, in partnership with owners of the Pariente and Essebag families. With the name forthcoming, the hotel is set to debut in time for the 2027 season. Conceived as a peaceful sanctuary, the property unfolds like a hamlet featuring several small two-story outposts, each offering panoramic views of the sea, soothing vibes of the swimming pool and surrounding lush landscape.
The Saint Tropez debut will mark the latest jewel in Oetker Collection’s crown, following the recently opened Hotel La Palma in Capri and the soon-to-be-unveiled Vineta Hotel in Palm Beach, Florida, the brand’s first in the USA.
This announcement signifies the company’s ongoing commitment to expand its footprint slowly and carefully, and only in the world’s most glamorous destinations. At Oetker Collection, each hotel has its own distinct DNA yet is united in the desire to provide peerless hospitality, creative gastronomy, and the unadulterated elegance and glamour guests have come to expect from the company and its family of legendary hotels.
Saint Tropez Style
Optimally nestled between the iconic port of Saint Tropez and the beautiful beaches of Pampelonne in Ramatuelle (both an easy 5-minute drive away), the hotel will be reconstructed at the former site of Le Mas Bellevue Saint Tropez.
Featuring 53 rooms and suites each with a private terrace or patio, the site will be home to an oversized infinity swimming pool, an expansive wellness facility, an exciting bar and restaurant offerings with breathtaking views of the surrounding landscape and the sea. Guests can look forward to an authentic Provencal experience full of local flavors and sights in an ambiance that exudes glamour and authentic elegance, with both the premises and the gardens showcasing natural materials, including aged tiles, local stone, climbing vegetation and wooden pergolas.
Designed by French interior designers and architects Patrick Gilles and Dorothée Boissier, of Paris-based studio Gilles & Boissier, the hotel will offer a sophisticated yet understated retreat, where everything breathes tranquility and serenity. The architect of the project is the renowned Olivier Raffaelli of Triptyque Architecture.
Dorothée Boissier compares the experience of a sailboat. “A simple gesture brings the water close enough to feel the sea spray softly caress your face. Everything here is immediate, near, as if immersed in the essence of simplicity. Unlike a yacht, where layers separate you from the sea, here, everything is within reach. An invitation to embrace the essentials, embodied in the hotel’s philosophy: “What you have is all you need”.
Inspired by the typically Tropezian atmosphere, the architectural language of Gilles & Boissier reveals itself through a subtle interplay of materials and textures. The lobby will showcase textured plaster walls adorned with delicate patterns and a white stone floor. Roman-inspired arches will stand alongside warm wooden beams, reminiscent of authentic Provençal farmhouses. Each detail is conceived to embody a harmonious balance between elegance and rustic simplicity.
In the rooms, arched windows open onto terraces with stunning sea views. Dorothée continues: “Raw, brushed, and molded wood panels embrace the room like a jacket carefully placed on bare shoulders, bringing warmth and comfort. The straw headboard will complement the soothing colors of the room, while rope, a recurring design element, will gracefully adorn many details. The colors of Saint Tropez; delicate pastels, warm ochres, and subtle pinks combine harmoniously with the sunlit, red-tiled roofs”.
Guests will revel in the luxury of a secluded setting, with the hotel designed to remain discreetly hidden from view, creating a private yet convivial cocoon. The grounds will feature native plants, olive trees, and artfully landscaped gardens, furthering the hotel’s commitment to preserving the area’s natural environment.
Timo Gruenert, CEO of Oetker Collection, adds: “We are simply delighted to have such a trinity of new projects, from recently launching Hotel La Palma in Capri, to our forthcoming first US hotel with The Vineta Hotel in Palm Beach, and now Saint Tropez – all are bywords for glamour and destinations beloved by many of our dear guests. The Saint Tropez hotel contains all the ingredients of a true masterpiece, and we look forward to creating an unparalleled haven that embraces both the laid-back authenticity and sophistication of the region.”
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